ALL TRANS
Project: Flash presentationHUMBER INTERNATIONAL
Project: Flash presentationHumber International required a handout piece for students that could be played in virtually any computer format.
HUMBER COLLEGE
Project: Flash PresentationThe recruit team at Humber required a professional presentation piece that would
be fully customizable.
HUMBER COLLEGE
Project: Animated Theatre SpotHumber College wanted a promotional piece to use in theatres to attract potential students where they play.
MYBEAT
Project: TV CommercialThe Eastern Ontario Alliance of Credit Unions was looking for an economical way to co-brand and appeal to a younger demographic.
HUMBER FASHION
Project: Recruit VideoHumber The Business School wanted to promote their annual fashion show and use it as a recruit piece online for the program.
HUMBER RESIDENCE
Project: Residence VideoHumber Residence wanted to promote the advantages of
living on campus and
ultimately increase occupancy.
MEET DENNIS
Project: Recruit VideoHumber The Business School wanted a unique campaign to promote their postgraduate programs using the experiences of successful Humber graduates.
TBS
Project: Recruit VideoHumber The Business School required a video that would help promote their business programs and could be used as a handout.
TBS
Project: Testimonial VideosHumber The Business School wanted a video campaign that would highlight their Postgraduate programs.
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We developed a presentation that gives access to the entire website, without having to be connected live. It also incorporates a photo gallery section as well as four videos developed entirely by students. It also acts as a great tradeshow handout, covering a large amount of information on a single cd.
We developed a flash presentation with the ability to choose the order in which the material is presented and to go back and highlight or re-emphasize particular areas without having to navigate through previously viewed material. The presentation also contains an integrated 20-minute video that can be played for viewers.
An animated spot was developed based on the new branding for the college "Stand Out From The Crowd". As the audience watches, the image of the student is outlined, pulled out and brought into focus, concluding with a five second hold on the website URL.
We developed a 15 second commercial to create a stir for the credit union movement and drive viewers to the mybeat.ca website. The idea was to present credit unions as unique financial institutions that see their members as individuals. The message creates interest and excitement through its vibrant visuals, music and powerful message.
We developed a 4 minute website video that captures the essence of the program at the culmination of their year's work in review. Going behind the scenes on the day of the year end fashion show, we were able to talk with students of the program and watch them prepare for their big moment. The result is a fast paced, edgy and engaging video that gives prospective students something to get excited about.
We created a dynamic website video that showcases Residence and all that it has to offer in a fun and engaging way, giving prospective students an inside look at life on campus. Using actual students living in Residence to communicate a real and tangible experience, we created a storyline that unfolded over conversations through text messaging.
We wanted to connect with students on their level and in a way they were familiar with. Scenes are playfully linked with flashes of text messages and scenes throughout the college campus, giving students an in-depth look at the services and amenities available at Humber.
Our goal was to create a strong message that reached prospective students in a fresh and engaging way. Focusing on the significance successful Humber graduates could bring to the message, we introduce "Dennis", and relay a targeted message that motivates. Using playful, energetic audio and visual, we create excitement for the possibilities a Humber education can deliver.
Focusing on the importance of business and its drive in the workplace, we developed a dynamic series of videos that highlight each of the diploma programs at Humber and their influence in the business world. Using live testimonials from Humber students, faculty and industry professionals we were able to showcase the experience from all perspectives.
The imagery mixes still and live-action shots of activities in the classroom and the workplace, with energetic industry images. The music is fast-paced and motivating, and keeps the pace of the video moving forward. The overall message tells students to find their passion and go for it.
Incorporating testimonials given by actual graduates of Humber's postgraduate programs, we conducted raw, unscripted videos set against a stark white background. Using nothing but a single chair and the students themselves, the videos are a genuine and real testimony to Humber. Students recount their experiences and how Humber helped them to reach the success they have in their careers today.